How To Get The London Look

If you’ve ever visited London, you’ll be aware of just how fashion forward its residents are. Style and trend are key in the capital, and you don’t have to look far to discover some true fashionistas with a flair for dressing for any occasion. If you want to look the part though, you’ll have to put some effort into your wardrobe choices. Let’s take a look at how you can get that London look.

Put your own individual stamp on your choices

It’s tempting to stick to what’s hot off the catwalk, but looking great is often all about showing off your individuality. Establish what really works for you on a personal level, and incorporate this into your choices. Many Londoners have their own trademark style that they can easily update each season, so you might decide that your new leather jacket would look fabulous with the addition of some vintage brooches.

Shop around

You probably have your favourite high street stores that you return to time and time again, and this can be a great way to shop without breaking the bank. With so many other options available in London though, there’s the opportunity to do something a little bit different. Check out London boutiques and even the market stalls for individual pieces that you won’t see elsewhere.

Take inspiration from your London style icons

You only have to open a magazine to see that fashion is big business in London, and there’s plenty of inspiration around in the form of stylish celebrities. Whether it’s Alexa Chung, Kate Moss, or Daisy Lowe, keep an eye on your favourites to see what they’re wearing. You can pretty much guarantee that their choices will be big news in a matter of just weeks.

Invest in a few key pieces that can be worn for any occasion

You don’t have to have a massive collection of clothes to look fabulous. Instead of buying new each season, have a few key pieces that can be styled to suit almost any occasion. A pair of well-fitting skinny jeans from Viyella, for example, can be suitable for a Saturday afternoon shopping trip, though can also be dressed up for a night out on the town. Get creative with your existing items rather than constantly buying new. Your bank balance will definitely thank you!

Getting the London look doesn’t have to be difficult if you’re prepared to shop wisely and make a few careful choices. Following these tips, you’ll look just as good as any style queen in the capital.