Ella by Viyella Autumn/Winter 2013 Range.

The Ella range by Viyella has the brand’s same level of fantastic quality fabrics and classic cuts with a fashionable edge, but is geared more towards a younger consumer, so is more conscious of the latest trends and can be a bit more daring.

This year’s Autumn/Winter range perfectly encapsulates this and contains some perfect key pieces for any woman’s wardrobe, whether they are a young professional looking for more cutting edge pieces for the office or a somebody looking for elegant pieces for an event that utilise the biggest trends of the season whilst being timelessly classic. The pieces are made from luxurious fabrics, such as soft, warm cashmere and opulent jacquard. Two of the pieces, a flattering tunic dress and a fitted jacket can easily go from day to night, are made from a bottle green and navy archive tartan that is unique to Viyella. Other pieces include gorgeous cashmere jumpers in this season’s top colours and a fantastic jacquard biker jacket, which illustrates the collection’s use of heritage style with a modern twist.

The collection also features some beautiful accessories; their bold, colourful gem stone necklace is an affordable statement piece that can be worn in the office to make any trouser suit look instantly feminine and modern, or in the evening to update your favourite little black dress. Their oversize check scarf fits in with this autumn’s trend of bold knits, whilst the sapphire, emerald and poison ivy palette used makes it another investment piece that will coordinate with lots of other items both in the Ella collection and other Viyella ranges.
In fact, the versatility of the collection is one of its many advantages; you can easily pick a whole capsule wardrobe from the collection, or choose just a few pieces to give your outfits an instant update. The Ella collection is top quality and is made up of some beautiful modern classic pieces.